Amazon & Marketplace

We make Amazon
your strongest
sales channel.

From strategy to content and PPC to daily account management. Vendor or Seller — we run your Amazon presence in DACH end-to-end.

Cumulative team experience

300+

Listings optimized

48→22%

Avg. ACOS reduction

4.8★

Avg. customer rating

<4h

Response time

The most important decision

Vendor or Seller?

Two models. Different pros and cons. We help you choose the right one.

Vendor Central

1P — Amazon buys your products

1P

Price control

Amazon sets the price

Fulfillment

Amazon orders and stocks

Margin

Lower margin, higher volume

Advertising

All formats incl. DSP

Chargebacks

Yes — strict compliance required

Content

Limited, Amazon can change it

Ideal for

Established brands, high volume

Seller Central

3P — you sell directly

3P

Price control

You set the price

Fulfillment

FBA or own warehouse (FBM)

Margin

Higher margin, more control

Advertising

Sponsored Products/Brands/Display

Chargebacks

No

Content

Full control

Ideal for

Niche brands, launch phase

vs

Not sure which model? We'll advise you for free →

What we take on

Six disciplines. One team.

01

Vendor & Seller Central

Account setup, catalog onboarding, order management and escalation directly with Amazon. We run your day-to-day — you focus on your product.

Vendor CentralSeller CentralFBAFBMHybrid

First orders after avg. 4 weeks

02

PPC & Advertising

Campaign architecture with a 3-tier structure, daily bid management and weekly keyword expansion. We lower your ACOS while scaling revenue.

Sponsored ProductsSponsored BrandsDisplayDSPVideo Ads

ACOS from avg. 48% to avg. 22% (last 10 accounts)

03

Content & A+

We produce A+ Premium modules, comparison tables and Brand Stores in-house. Every listing is optimized for keyword relevance AND conversion — both at once.

A+ PremiumBrand StoreSEO ListingsInfographics

Conversion rate from avg. 5% to avg. 14%

04

Analytics & Reporting

Weekly reports with 3 clear action recommendations. Search Query Performance, ACOS/TACoS trends and competitor monitoring — all in one dashboard.

Brand AnalyticsSQPACOS/TACoSCompetitors

Data-driven decisions instead of gut feeling

05

Account Health & Compliance

Brand Registry setup, proactive chargeback management and immediate response to listing suspensions. We monitor your account health score daily.

Brand RegistryChargebacksPolicyReinstatement

0 unplanned listing suspensions for active clients

06

Multi-Marketplace Expansion

Once Amazon.de runs, we expand: AT, NL, FR, IT. Localized listings, market-specific PPC budgets and centralized reporting across all marketplaces.

Amazon.deAmazon.nlAmazon.frPan-EU

Avg. +40% revenue through marketplace expansion

Our process

From zero to Amazon
in 10 weeks.

5 phases. Clear milestones. Weekly updates.

01Week 1–2

Audit

Analyze account, listings, ads, competition. Identify gaps, define quick wins.

02Week 2–4

Setup

Account configuration, Brand Registry, FBA integration. Parallel content production starts.

03Week 4–7

Content

A+ content, listing copy, imagery. Everything optimized for keyword relevance and conversion.

04Week 7–10

Launch

PPC campaigns live. Collect first data, adjust bids, allocate budget.

05From month 3

Scale

Scale based on data. Push top performers, test new keywords, expand marketplaces.

Why full-service

The Amazon Flywheel.

Six disciplines. One seamless cycle. Break a segment and growth stops.

Growth

Flywheel

Content

A+ ContentBrand Store

SEO

KeywordsBackend

PPC

Sponsored AdsDSP

Sales

VelocityBSR

Reviews

RatingsVine

Ranking

OrganicPage 1

Full-service instead of isolated tactics.

We optimize every segment — content, SEO, PPC, sales, reviews, ranking — so the flywheel never stops.

The difference

Before vs. after.

Typical Amazon account

ACOS

Budget burns, barely profitable

Avg. 48%

Conversion rate

Listings don't convince

Avg. 5%

Organic share

Almost only paid traffic

< 20%

Reviews

No review strategy

Avg. 3.2★

A+ Content

Standard listing, no branding

Not available

Visibility

95% of buyers never see you

Page 3–5

Chargebacks

Compliance errors, wrong labels

€5,000+/year

With SELECTNOIR

ACOS

Data-driven, 3-tier campaign structure

Avg. 22%

Conversion rate

A+ Premium, optimized listings, strong imagery

Avg. 14%

Organic share

SEO + reviews = less ad dependency

55–70%

Reviews

Vine strategy + proactive management

Avg. 4.5★+

A+ Content

Brand story, comparison tables, lifestyle

Premium modules

Visibility

For relevant head keywords

Page 1, Top 10

Chargebacks

Daily compliance monitoring

~€0

Case Study

NanoRepro AG: Amazon consulting
for regulated products.

Strategic Amazon consulting for a publicly listed diagnostics manufacturer. Marketplace positioning, listing optimization and compliant ad strategy in the highly regulated health segment.

AG

Publicly listed

Health

Regulated

Compliant

Ad Strategy

Full case study

Frequently asked

What brands want to know.

First orders after avg. 4 weeks. Significant ACOS reduction after 8–10 weeks — the algorithm needs data. Organic rankings improve from month 3. We set KPIs from day 1 and report weekly with clear action recommendations.

PPC management from €2,500/month. Full-service incl. content, SEO and account management from €5,000/month. Vendor consulting on a project basis from €8,000. Our fee structure includes a performance component — we only grow when you grow.

For 7 of our last 10 clients who came from another agency, ACOS was at 40%+. After 90 days, at avg. 22%. An initial conversation shows you concretely in 30 minutes where revenue is left on the table — non-binding.

Amazon.de is our core. Once it runs, we expand to Amazon AT, NL, FR and other marketplaces such as Otto.de or Kaufland.de. Same strategy, localized execution.

You. Always. We work via delegated access without access to bank data. At contract end we transfer all campaigns, data and learnings completely — no lock-in effects.

Other services

Ready for Amazon DACH?

30 minutes. We analyze your account and show you where revenue is left on the table.