Brands that trust us
Distribution
We bring your products into DACH retail — retail, specialty trade and online marketplaces. Backed by a network of 200+ active retail partners.
Retail Partners
DACH Delivery
Channel Types
Own Warehouse
Channel Coverage
Four channel types, one team. We cover the entire DACH ecosystem — from classic retail to D2C.
Access to electronics chains, DIY stores, department stores and specialty retailers across DACH. We open doors that stay closed for individual brands.
Amazon, Otto, Kaufland, Zalando — we place your products on the relevant platforms and manage the listings end-to-end.
Own warehouse in Fulda, professional pick & pack, 48h shipping across DACH. From inbound to delivery.
Strategic placement, data-driven pricing and continuous competitive analysis. We position your products where they perform.
How a market entry runs
No cookie-cutter playbook. But a proven framework — here is the typical timeline for a brand without an existing DACH presence.
CE conformity, WEEE registration, VerpackG, LUCID, BatterieG. Warehouse setup, master data, EDI integrations.
Amazon Vendor setup, A+ Content, first retailer pitches. Content production, localization, pricing approval.
Specialty trade outreach, PPC optimization, listing tuning. First retail conversations, ongoing category reports.
Retail roll-out across DACH, concept store placement, cross-channel scaling. Quarterly reporting, new markets.
Our model
We are neither a classic distributor nor an agency. Our business model works accordingly differently.
We earn with your brand, not from it. No monthly retainer that runs regardless of whether results come or not.
One-time onboarding fee for compliance + setup. After that: margin split on net revenue. No hidden fees.
We only take on brands we commit to for 3–5 years. That means: fewer clients, full attention, a real partnership.
Comparison
Classic distributors deliver shelf goods, Amazon agencies optimize listings. We do both — and everything in between.
| Service | Classic Distributor | Amazon Agency | SELECTNOIR |
|---|---|---|---|
| Warehouse + Logistics DACH | — | ||
| Amazon PPC & Listing | — | ||
| Compliance (CE, WEEE, VerpackG) | — | ||
| Retail network DACH | — | ||
| Content production | — | ||
| Brand exclusivity | — | — | |
| Incentive: performance-based | — | — |
Brands that trust us
Case Study
Exclusive DACH partner of a single-estate cacao plantation from Sri Lanka. From EU organic certification through EU food information regulation compliance to B2B craft chocolatiers and Specialty Retail — all from one hand.
Parallel rollout
Craft chocolatier target
SKUs in rollout
Tell us about your brand. We'll show you in 30 minutes how we bring you into DACH.